Web Tracking
Web Tracking is a data page on the Feed desk of Glassbox Auditing. Searches and site visits move before sales are reported, so a sustained change in attention can show a shift in demand weeks before the official figures.
Last updated: .
What is on this page today?
- YouTube TV up 23 places to No. 19 on Apple App Store (Top free: Entertainment) — Alphabet (Google) (Apple App Store, 8 Nov 2026) GOOGL
- ChatGPT is adding 28,332 App Store ratings a day, the most of 156 Big Tech and AI apps tracked — New ratings a day: the rise in an app's total ratings over the last day (Apple publishes no downloads; a steady share of new users rate); ChatGPT's new users rate it 4.80 against 4.82 all-time. Apple's App Store only (Apple (App Store ratings), 8 Nov 2026)
- People read 105,232 Wikipedia articles a day on AI products, the most-read of 33 topic groups — Average daily views of English Wikipedia over the last 4 weeks; most read: ChatGPT; biggest mover: Claude (AI) (+369%); flagged: HEATING: AI products, Servers & storage systems, AI clouds (GPU rental); COOLING: Power… (Wikimedia (English Wikipedia page views), 31 Oct 2026)
- Google searches for Big Tech & AI stress run at 207 (100 = normal) over the last 4 weeks, -19% against the 1-year average, the highest of 43 search indices — Baskets of specific searches, each divided by its own 5-year average; flags beyond 1.5 standard deviations of the 1-year average, COOLING: AI enterprise demand, Cloud demand, AI infrastructure (GPUs & servers); STRESS… (Google Trends, 30 Oct 2026)
- Google searches for Claude (Anthropic) are +75% against their 1-year average, the highest of 17 AI and Big Tech products — Interest over the last 4 weeks against the product's own past, on Google's 0-100 scale for that search (Google Trends, 30 Oct 2026)
- US economy reports: the front of the chain (demand) is running ahead of the back (build-out, financials, stress); strongest link Jobs reports (payrolls, unemployment, claims) (+2.7σ), weakest Growth & spending reports (GDP, retail, confidence) (-3.6σ) — Health z by step, in σ (standard deviations) from each search index's 1-year average, + = healthier (for worry searches the sign is turned round); the bars are the five steps furthest from normal, marked healthier or… (Google Trends, 30 Oct 2026)
- Government: the back of the chain (build-out, financials, stress) is running ahead of the front (demand); strongest link Government liquidity & market stress (+2.9σ), weakest Government revenue (-2.8σ) — Health z by step, in σ (standard deviations) from each search index's 1-year average, + = healthier (for worry searches the sign is turned round); the bars are the five steps furthest from normal, marked healthier or… (Google Trends, 30 Oct 2026)
- Consumer: the chain is moving together; strongest link Meta products (-1.5σ), weakest Big Tech consumer demand (-2.8σ) — Health z by step, in σ (standard deviations) from each search index's 1-year average, + = healthier (for worry searches the sign is turned round); the bars are the five steps furthest from normal, marked healthier or… (Google Trends, 30 Oct 2026)
- AI supply chain: the chain is moving together; strongest link AI clouds (GPU rental) (-0.8σ), weakest Cloud software (SaaS) (-2.6σ) — Health z by step, in σ (standard deviations) from each search index's 1-year average, + = healthier (for worry searches the sign is turned round); the bars are the five steps furthest from normal, marked healthier or… (Google Trends, 30 Oct 2026)
- AI & Big Tech: the back of the chain (build-out, financials, stress) is running ahead of the front (demand); strongest link Big Tech & AI stress (+0.8σ), weakest AI power & physical expansion (-2.1σ) — Health z by step, in σ (standard deviations) from each search index's 1-year average, + = healthier (for worry searches the sign is turned round); the bars are the five steps furthest from normal, marked healthier or… (Google Trends, 30 Oct 2026)
Where does the data come from?
Items on this page come from Apple App Store; Apple (App Store ratings); Wikimedia (English Wikipedia page views); Google Trends. Each item links to its own source. All sources, how items are checked.
What does this page lead to?
- Labor Market (Macro): Searches for unemployment benefits tend to rise before initial jobless claims do, which is why the jobs-report index here is checked against the BLS data. (moves the same way; 1-4 weeks; economy scale) Source: Google Trends.
- AI Supply Chain (AI): Search interest in AI tools and cloud services is a read on end demand; Web Tracking checks its AI indices against the suppliers' reported revenue on AI Supply Chain. (moves the same way; 1-2 quarters; sector scale) Source: SEC EDGAR XBRL company facts (10-Q/10-K).
- Business Activity (Macro): Searches tied to shopping and spending tend to lead the Census monthly retail sales figure, the hard data the growth index here is checked against. (moves the same way; 1-2 months; economy scale) Source: U.S. Census Bureau Economic Indicators (retail, durable goods, construction, housing, business formation, inventories, trade).
- Products & Share (Companies): Interest in a company's products (iPhone, AWS, YouTube) against their own past is an early read on the product revenue reported in the next 10-Q. (moves the same way; a quarter; company scale) Source: SEC EDGAR XBRL company facts (10-Q/10-K).
- Budget & Spending (Macro): The government indices (searches on taxes, benefits and federal debt) are checked here against the Treasury's daily and monthly statements of what it collects and spends. (moves the same way; weeks; economy scale) Source: U.S. Treasury, Daily Treasury Statement (TGA).
- Company Reports (Calendar): Rising installs and chart ranks for a company's app are an early read on its user growth, which it reports with its results. (moves the same way; next report; company scale) Source: Google Play via DataForSEO App Data.
What feeds this page?
- Products & Share (Companies): Search interest in a named product tends to lead its reported revenue, so Web Tracking follows these product lines between quarterly reports. (moves the same way; weeks; company scale) Source: Google Trends.
- YouTubers (Feed): A video far above its channel's usual views on a product or company tends to lift Google searches for it, which Web Tracking reads against their own past. (moves the same way; days; company scale) Source: Google Trends.